Oh how the fates conspire sometimes. One of Apple’s new Switch ads has the blogosphere abuzz. Ellen Feiss, a student, explains why she switched to a Mac. (“And then, like, half of my paper was gone…. Bummer”). Apparently, a lot of people think she was totally stoned when they shot the ad. It never occurred to me when I first saw it–I know a few people who are like that all the time. You decide.

Of course, with Apple recently deciding to charge a fee for what was previously free email, and a full price for the new upgrade to their operating system, some clever guerilla marketers decided to have a field day spoofing this switch ad.